The Week In Books, No. 13

This installment of the Week In Books might be subtitled, “Abridged Version” due to extreme busyness, the fact that Hannah’s Easter dress is so far from completion, and the fact that “Middlemarch” is nearly 800 pages long. I did, however, finish two books:

I enjoyed Jean Fleming’s “A Mother’s Heart: A look at values, vision, and character for the Christian mother” and found it to be encouraging. The best parts of the book were Fleming’s reflections on cultivating a Christian vision for motherhood (that is, making sure our goals and daily activities are God-centered and God-honoring rather than just blindly following our culture and what everyone else is doing). Specifically I was encouraged by her descriptions of how she prays for her children by seeking God for insight about each child’s strengths and weaknesses, and using that to focus her prayers and day to day opportunities for character development. It’s so important for me to constantly remember that even the most seemingly inconsequential moments of mothering that happen every day are opprotunities for training and teaching and discipling little ones.

I used to really enjoy reading business books, and sometimes I still do. This book was billed as being really groundbreaking and shattering all your preconceived notions about marketing and advertising. Maybe I am just sooo advanced anyway in my thinking about those topics, but I didn’t feel very much groundbreaking or shattering going on as I read this book. To save you time, here is the gist of “What Sticks“: Effectively targeting your customer through marketing and advertising is very tricky so you should use a lot of research – by golly, the very type of research you can buy from the company the authors of “What Sticks” work for! I didn’t find it to be particularly useful for the small to medium business/campaign customers we are going after with our business, but the case studies were fairly interesting anyway.

Also Completed:
Judges, Ruth, Psalms, Galatians

Currently Reading:
1 Samuel, Psalms (second loop of the year), John, Ephesians
“Middlemarch” by George Eliot
“By the Banks of Plum Creek” by Laura Ingalls Wilder (to Hannah)
“Training Hearts, Teaching Minds” by Starr Meade (as a family)

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